We are a Small Business With Big Bank[ing] Backgrounds
Just like you, CFR is a small business,
we just happen to have backgrounds in banking. And like you, we prefer the path of independence and autonomy, and serving our clients the way we’d like to be served. This perspective gives us a unique command of the tools, solutions and approaches that contribute to the assurance small business owners need – in addition to the capital they require.
CFR’s purpose is simple: to bring assurance to small business owners.
We do that by providing clarity in how things work. We go beyond providing funding, blending liquidity and advice, allowing for greater flexibility. We want you optimistic about your future in spite of that feeling we all have sometimes that everything you give isn’t enough.
We take the time to get to know each of our client’s unique situations, strengths, and goals. Building partnerships rooted in understanding. At the end of the day, we’re not just helping businesses get through. We’re improving control and assurance of a bright future.
Meet the team
Central Louisiana native Kevin Laborde earned his bachelor’s degree in finance from Georgetown University and MBA from Louisiana State University. Since then, Kevin has held numerous marketing, credit, and managerial banking positions. His true passion is serving smaller companies – which is why, in 2003, he founded Cash Flow Resources.
For several years Kevin served as an adjunct faculty member at Tulane University’s A.B. Freeman School of Business, where he taught a course in commercial banking. He was board president of Big Brothers Big Sisters of Southeast Louisiana in 1999 and 2000 and the 2010-11 president of the Rotary Club of New Orleans. Kevin was board president for the Louisiana Chapter of the Turnaround Management Association from 2015 through 2017 and joined the Greater New Orleans Executive Association in 2014 where he has served as a board member, treasurer and board president. He currently serves on the board of the Metropolitan Crime Commission, Inc. in New Orleans.
An avid music lover, Kevin sang with the Georgetown Chimes during his undergraduate days. Today he enjoys his grandchildren, traveling, singing, listening to music, roasting pigs, and grilling.
Ashton Laborde
Chief Operating Officer
Ashton Laborde graduated from Jesuit High School in New Orleans in 2006 and earned his bachelor’s degree from Georgetown University with a major in History. As a New Orleans native and in keeping with the spirit of the city, Ashton considers it a privilege to help small businesses succeed. While with Cash Flow Resources, he has worked in various capacities, including daily operations, client relations, and management of all client service processes. Ashton takes great pride in watching his clients grow and hopes to do all he can to help them reach their goals. He feels a sense of responsibility to help clients get to where they want to be.
Olivia counsels clients on business and financial-related matters and provides customized cash flow solutions for start-ups and established, growing, small businesses primarily located in the Gulf South. Olivia has over 25 years of experience in the financial services industry and brings a diverse background to CFR, drawing on her prior commercial banking (JPMorgan Chase) and corporate accounting (Freeport McMoRan) work experiences. Olivia earned a BBA in Finance from Loyola University, where she also served as past-President of the Business Alumni Board. She currently serves as Vice President of the Metairie Park Country Day School Parents’ Association and Treasurer of the Turnaround Management Association. She also served seven years on the on the Board of Raintree Children and Family Services. In her spare time, Olivia enjoys spending time with her family on False River in New Roads, LA (her hometown), cooking, and playing tennis.
New Orleans native Shannon Hickey Sarrat graduated with a marketing degree from Louisiana State University and a MBA from University of New Orleans. Shannon brings practical commercial banking experience to Cash Flow Resources through her ten years working in various capacities at JPMorgan Chase Bank. While with Chase, Shannon developed skills in business development working as the Sales Support Coordinator for the Commercial Middle Market before transferring into a position as an underwriter in the commercial sector. In addition to her banking career, she served two years on the Board for the Junior League of New Orleans. Shannon enjoys spending time with her family, including her three kids, and friends, volunteering at her kid’s school, playing tennis, and traveling.
Trichelle Alexander
Support Specialist
Trichelle Alexander is the newest member of the CFR team , joining in 2022. Trichelle has a background in the telecommunications and finance fields. Like lots of people during the post pandemic era, she used her Sales, Retention and Account Management skills to do a career pivot. Since joining the CFR family, Trichelle has focused on helping many small businesses across the United States. Trichelle is a Native New Orleanian and is a wife and mother of two. She enjoys travel and spending time with her family.